EndoMarch 2020 - WeCare﹒正視經痛

For this yearly campaign, we create a program called "WeCare".


We focus on three sections: social engagement program, WeCare program and PR.


For social engagement, we create a viral video for spreading on social media. Besides, a "Pain Table" for artist & KOL to share their experiences, a WhatsApp sticker pack as well.

For WeCare program, we design logo, banner and a few sound-tracks for radio broadcast.

For PR, we arrange different newspaper / media platform to deliver the program message through online / offline.